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Seattle's Spirit: Sports & Events

Offers travel agents an in-depth look at Seattle's raucoussports scene and its annual calendar of must-attend events. From the passion of Seahawks football and Sounders soccer to the thrill of sailing and kayaking in Puget Sound, this course covers it all. Agents will also learn about Seattle's key cultural and music festivals, street fairs, and holiday celebrations, highlighting how these events contribute to the city's lively atmosphere. Equipped with this knowledge, agents can craft itineraries that cater to sports fans and festival enthusiasts alike.

8
Lessons
17
min

Professional Sports Teams

Highlight Seattle's passionate support for its professional teams, including the NFL's Seahawks, MLB's Mariners, MLS's Sounders, NWSL’s Reign, WNBA’s Storm and the NHL's Kraken. Emphasize the vibrant fan culture and the thrilling atmosphere of attending live games at Seattle's top-notch venues.

Outdoor and Recreational Sports

Showcase Seattle's natural landscape as a playground for outdoor and recreational activities, from kayaking in Puget Sound to hiking in the nearby National Parks and  mountains. Promote the city's commitment to outdoor living and the diverse opportunities for adventure.

Annual Sports Events

Feature key annual sports events like the Seattle Marathon and the Windermere Cup. These events not only highlight Seattle's active lifestyle but also its community spirit, drawing participants and spectators from around the world.

Cultural Festivals and Celebrations

Seattle's cultural festivals, including the Seattle International Film Festival and Northwest Folklife Festival, celebrate its rich diversity and artistic talent. Use these events to attract clients interested in immersive cultural experiences.

Music and Film Festivals

Leverage Seattle's reputation as a music and film hub, with festivals like Bumbershoot and SIFF, to appeal to arts and entertainment enthusiasts. These festivals offer unique opportunities to experience the city's vibrant arts scene.

Holiday and Seasonal Events

From the Christmas Ship Festival to summer street fairs, Seattle's holiday and seasonal events offer festive reasons to visit. Highlight the city's seasonal charm and the variety of events that cater to all interests.

Sports Venues and Facilities

Promote tours of Seattle's sports venues, such as Lumen Field and T-Mobile Park, to give clients a behind-the-scenes look at where sports magic happens. Mention Climate Pledge Arena as a model of sustainability in sports.

Promoting Seattle's Sports and Events

Effectively promote Seattle based on its sports and cultural events. Suggest crafting compelling narratives, leveraging social media, tailoring trav